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Generic domains - identify your niche and own it

The great race for generic domain names is on and crazy money is being paid for such domains in aftermarket sales. Need examples? Check the list.

The race is producing sale amounts that can be quite discouraging for people trying to “break in” to the domain name industry. Sure I can fork out a couple grand for a domain, but can I muster up hundreds of thousands of dollars on a speculative play? Do I want to?

So what’s a beginner to do?

First, abandon all hope that you’ll be the first to register a great generic domain. I’ve managed to find a few that I like, but the opportunities are few and far between. Very few, and very far between. Broad generics are just not available for registration anymore. If you want these, you’ll have to pay for them. Dearly.

Second, restore a tiny bit of the hope you just abandoned. I’ve learned to never assume that a generic domain has already been registered. If you’ve identified one that you like, check it. You never know.

Third, restore a little bit more of your abandoned hope. I’ve noticed that generic names that relate to some niche fields are still available for registration (other niches, however, have been fully explored by others). You’ve got niche experience in something…use it. Identify a few great generic names in your fields of expertise and check the registrars. If some of these are available, explore a bit more. You might be surprised to find that your niche provides fertile ground. I was when I recently registered fdaguide.com and fdatests.com.

Identify your niche and own it. And do it for every niche you’ve got.

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RSS Feed for This Post3 Comment(s)

  1. Dan | Jun 28, 2007 | Reply

    Hi,

    Well said…

    I think one should also keep in mind that if you can be a little forward thinking, huge generic keywords of today…maynot be the huge generic keywords of tomoorow.

    Best,
    Dan

  2. Matt | Jun 29, 2007 | Reply

    Thanks for the comment, Dan.

    You’re right…domain investing will always have a speculative component to it. While some generics are some of the safest bets around (i’m thinking ’supplies.com’), others may fade in usage as time passes (hmmm…., maybe bluraydvds.com?).

    Those able to think ahead and grab newly arising generics before they’re known to the world as hot generic terms will really benefit. Where’s that crystal ball I’ve got laying around?

    Thanks again for the comment.

  3. 2w.com | Jun 29, 2007 | Reply

    >> The race is producing sale amounts
    >> that can be quite discouraging
    >> for people trying to “break in” to the domain name industry.
    >> Sure
    >> I can fork out a couple grand for a domain,
    >> but can I muster up
    >> hundreds of thousands of dollars
    >> on a speculative play?
    >> Do I want to?””’

    2 certain extent , oyes ,
    but ,
    ‘the gen.property must come up +
    some handsome decent developement ,

    http://gdoms.blogspot.com/search/label/easy4resale%5B%5BtheProperty%2BdecentDevelopement%5D%5D

    i.e.
    ye better 2b[to-be] ‘the property’s developper
    as those property’s developpers in the real world ,
    u-c[you-see] ,
    just how [[too-much]] successfull + SUXessfull they have been being ,;–^),
    http://gdoms.blogspot.com/2007/06/httpwww.html
    ““ they admit to selling too soon.””’

    any proper[good] property ,
    indeed
    indeep ,
    any thing
    doesnt guarantee any success ,
    but ,
    a proper[good] property may b[be] easy4resale
    if the formula ’s : :::::
    the property + decent developement
    the property + decent developement

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